Google’s Manual Action Penalties Doubled in 2016
Google’s mission is to “organize the world’s information and make it universally accessible and useful.” As part of that mission, they have an extensive set of tools to fight web-spam. Google released a report earlier this month detailing their web-spam-fighting efforts and manual action penalties taken in 2016. This is important to know even if you’re not a spammer. If Google thinks that some of your marketing tactics or your ad network are against their policies, you could find your website penalized.
Google’s 3 Core Methods of Fighting Against Spam
Google fights spam in its search results through three core methods:
Search algorithm […] Read more
