At the end of September of this year (2016), Google released an update to their Penguin algorithm called Penguin 4.0. Google has released a number of different updates to its search algorithm over the last 14 years. Some have really impacted sites, and others not so much. Penguin was a major one that impacted a lot of marketers. When Penguin or Panda get updated, site owners go rushing to their SEO dashboards to check their new positions.
However, this Penguin update may prove to be a bit of a boon for marketers. First, Google says that this will be the final […] Read more